Four signs when you should start outsourcing your work



Four signs when you should start outsourcing your work
Overall success of your online business depends on how good you are in outsourcing your work. In this era of startups and entrepreneurship the worst mistake you can make is not 'knowing when to outsource'. Outsourcing your tasks to experts will get you maximum out of minimum investment in no time. Here are four signs when you must outsource your work

1. You need top notch expertise

The freelancer who take your outsourced work, bring in years of experience and expertise with them. If you want the best talent to do your work exceptionally well, you must outsource it to external freelancers. Other way is hire a permanent employee with same experience and skillset, this will cost you much higher even when there is no work. So when you need extraordinary expertise, outsource your work.

2. You need to minimize the risk

Right degree of risk is a must in a successful business. But there is no fixed standard to measure the amount of risk you are going to take. Chances are you might think some certain risks are takeable for you when actually they are not. It lets you to take the risks that come under the tag of foolishness. So why not get a help of someone who already has gone through same risks 100 times. Outsource your work to him and maximize the profit by minimizing the risk.

3. You are a startup cann't handle employees yet

First challenge in establishing a successful startup is hiring really best team. Which is a very long and time taking process and needless to mention ongoing hurdles of managing a team. Freelancers on the other hand are more understanding in this aspect they expect their billable hours to vary time to time.

4. You want to save money

Lets be honest, what is the biggest challenge in establishing a startup? Getting funds. In initial days it is hard to get required funds and hence to sustain your business. You would want to save the maximum money you can. Freelance marketplaces are very competent with unlimited number of talented freelancers, you will always get the best possible talent in your budget.

Dushyant Tyagi

Dushyant is a seasoned freelance writer, developer and start-up enthusiast. Apart from front and backend development, his passion for writing makes him an expert in blogging, content writing and generating quality web traffic.

Dushyant Tyagi | Freelance Writer


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In the age of smartphones, it is critical to ensure your business  grabs maximum eyeballs and in the most interesting manner possible. Toogit is the unique resource that enables an easiest options to hire a best content writer for your businesses. In-depth research, data mining, web marketing, copywriting, editing, and preparing summaries, etc, our top talented freelance content writers are always ready to deliver your needs.

 

Why Developers Write Horrible Documentation

Your developers love to solve problems, implement new features, and squash bugs. And, they are pretty brilliant at this. But, they hate writing. Most engineers can’t write a single coherent sentence, let alone a user manual.

 

That’s because writing and programming are two different skills. One requires abstract thinking and problem solving while the other requires great language skills, conciseness, and playfulness. Sure, both developers and writers share some skills like reasoning and problem solving but they manifest differently.

 

That’s not to say that all developers are bad writers. Some of them know how to create straightforward, well-organized sentences. For most of them, however, this task is a challenge, and they’ll do anything to escape the act of writing. So, even though your developers understand your product best and might seem like the perfect person to create user manuals, it’s actually better to work with a technical writer.

 

We know what you’re thinking

Professional writers can adapt everything from their tone to their writing style to the identity of your business. They conduct interviews with you and your employees to get a feel of the personality of your company. Niche expert writers often have hands-on experience in your industry so getting to the heart of complex topics isn’t something difficult.

 

Writers may specialize in an industry or by project type. Such as tech writers or those who only write direct mail pieces. Although writer portfolios may include a mix of project types, writers usually fall into one of these three categories:

 

Content writer: These non-advertising writers are skilled at writing blog posts, ebooks, and whitepapers.

 

Advertising writer: Many worked in ad agencies and are familiar with graphic-heavy projects, slogans, or mixed media campaigns.

 

Sales writer: They work on projects focused on conversions. Such as getting the click, call or purchase. Projects include product packaging to email campaigns and landing pages.

 

You can start finding the ideal freelance writer by…

 

Write a great Job Post to hire content writer

The goal of your job post is to help the right freelancer find you. You can do this by writing a strong project description, which is simpler than you might think.

Your job post just needs to answer these three questions: 

What do you need done? 

When do you need it? 

What are the start and end dates for your project? 

 

These details not only help you attract more skilled freelancers, you’ll also receive more accurate proposals.

 

Now that you posted your job and received a bundle of proposals, here’s how to quickly identify the most ideal top talent for your project.

 

1. compare freelancers

Narrow down your initial pain by filtering out these proposals & compare the selected proposals to judge which one is the well suited for your needs

 

2. Interview Them On Toogit Messenger

Once you narrow the shortlist down further, schedule a interview with them using Toogit Messenger. Many companies prefer video over phone because video lets you see their body language and hear their tone of voice. But sometime or in the writing case as you can view their skills on chat you never found this on other side. Ask questions that help you understand their process and passion for writing, and your project.

 

3. Test them with small assignment

Once you identified the finalists, consider giving each writer a small test assignment. 

 

4. Hire them on Toogit and Get started with Toogit’s unique project management tool. Toogit is a premium freelancing site with all the premium features to help you find the best candidates for your job and help complete the job.

 

How Content Writers Work

Content writers work with their clients in order to determine how to bring the greatest possible benefit to potential readers. This requires thoughtful conversations between writers and their clients, plus extensive research to locate the best possible information. Being able to understand business models and the client’s overall goals are also important, so superior communication is always a necessity.

 

Some content writers may handle more advanced tasks like preparing ad copy, technical writing, or explainer/video scripts. Others could have backgrounds in marketing, search optimization, journalism, business, or a number of other fields to make their services more comprehensive for their clients.

 

Considerations For Hiring A Content Writer

There are a wide range of professionals in the field of content writing with different levels of experience, so it’s important to have a clear understanding of the type of services you’re required. For instance, novice content writers may be suitable for writing things like blog posts and product descriptions. It may require a more senior content writer, however, to clearly articulate complex topics for the general public.

 

How To Choose A Best Content Writer

Since writing is the most important skill, you should look for well-written custom proposals that directly answer each of the questions posed in your job description. Also pay attention for any typos or poorly written sentences since it’s a direct reflection of the work you’ll likely receive. The same goes for any messages or emails exchanged during the selection process; top professionals will be quick to respond with excellent communication skills.

 

Additionally, remember that your brand has a distinct personality of its own—even if it hasn’t been actually defined yet. You want to find a writer who can capture the appropriate tone and create content that will resonate with your audience.

 

Finally, be sure to ask plenty of questions about the writer’s experience and familiarity with your industry. The more comfortable you feel with a writer during the hiring process, the better the overall experience will be in the long run.

Need to design a new logo? I will tell you everything you must know before starting on a brand identity project.

What makes a great logo? And, most importantly, how can you design the best logo for a brand or product? In this article, we will answer those two questions and much more. 

But first, we realise that some people visiting this page are looking for a logo design tool to make a logo for their startup business, perhaps until it has expanded enough to require a professional design. So here, I am sharing the link to find the best logo designer or post your requirement for free to get the work done before you need within your budget.

 

Why logo design is important?

Your logo is your business's identity for the outside world. If people joins with your branding, the likelihood is that they will open up to whatever it is offering them. Great logo design requires a complex mixture of design skills, creative theory and skilful application. Any logo designer worth their salt can create a fit-for-purpose logo, but truly mastering all aspects of the craft takes time. Of course, logo design is just one small subset of branding, but the logo or brand mark remains the centrepiece of most branding schemes.

 

How to get great logo designed?

Make it unique : Your logo should stand out and be recognized among the slew of others in the same market space.

Make it adaptable : Strong logos translate well across different mediums. Will your logo evoke the same meaning on a business card as it will on a billboard?

Make it timeless : Milton Glaser created the "I Love New York" logo in 1975. Thirty-six years later, shirts and tchotchkes bearing that ubiquitous emblem still line the walls of gift shops around the world.

Make it appropriate : Before starting on any sort of marketing campaign, you must first nail down your target audience. A logo needs to accurately reflect a company's culture and values, the company's essence.

 

Here’s a sample logo designe job description:

<Job Title>

We’re looking for a talented logo designer to help us bring our next campaign to life. We’re searching for someone to design a flat and attractive logo for our insurance clients. 

Deliverables needed:

Five minimalist logo designs for prospective insurance clients completed by <date>.

Skills needed:

  • Excellent graphic design skills
  • Understanding of marketing campaigns
  • Mastery of Adobe Photoshop
  • Insurance industry knowledge a major plus

Additionally, please give a brief 2-3 paragraph summary of your logo design experience and why you feel like you’d be a great fit for this work. Also include two relevant samples that show your best design work and creativity. Our max budget for this project is approximately $20, and the project fee will be determined by the freelancer.

This project is expected to start by <date> and we would like to select the right freelancer this week.

 

Selecting the Top Logo Designer

Top logo designers will be quick to answer any questions, plus they’ll be able to give numerous insights to solve your design goals. Don’t be afraid to ask specific questions that will help reveal each freelancer’s design style and overall talent. In addition to interviewing the freelancer, you can review portfolios, samples of past work, and feedback from other clients. Choosing the right freelancer will often come down to the artist with the best communication skills and ability to create impactful logo designs. 

Do you want to trim the procedure? Choose Toogit's best logo design service 

With such a huge number of choices it may be hard to find the right designer for your specific needs. Toogit is always there to help you make the right choice when choosing a logo designer. These points could also be useful when hiring a web designer, graphic designer, or any designer for that matter.

I don’t want this post to come across as self promotional, however, I’ve linked to my own examples to show you how I personally communicate to potential clients the value of my design work. For other designers, I hope this in turn, gives you an idea of how you too can communicate the value of your work.

In no particular order:

  1. Experience : Previous identity projects will give you a good idea of what skill level your designer is at and what you can expect though this is not to say that a new designer can not produce top quality results – this point has to be considered with all of the other points mentioned below, in which case a strong portfolio is probably the best indicator.
  2. Positive Testimonials : Have they got positive testimonials from past clients and colleagues? Ensure you check the testimonials validity which can be done by looking for a web address or even by emailing the company. It’s a good idea to check if the company even exists.
  3. A Thorough Design Process : Do they have a logo design process in which they follow or are they simply producing logos like fast food? A typical process does not take under 24 hours to complete.
  4. Awards Won / Published Work : Have they won any awards for their work? Is their work published in any books or magazines? How recognised are they in the industry?
  5. A Strong Portfolio : How strong is their portfolio?   What is the make up of real to ‘fake’ logo designs? When I say ‘fake logos’ I refer to the logos made for fictional companies, rather than for real clients.
  6. Price : The price of the service is usually quite evident of what he is going to deliver. In most cases, freelancer should deliver what you pay for but don’t take price as the only indication. How much does a logo design actually cost? In my experience, this is the most frequently asked question and the hardest to answer. This is because every company has different requirements the best approach is to draw up a customised quote for each individual client.
  7. Design Affiliations : Are they affiliated with any design associations or publications? This is a good indication of how dedicated they are to their craft though is not at all essential.
  8. Great Customer Service : Do they respond to your emails quickly? How do they communicate & present themselves? A designer should provide great customer service throughout the whole process, from the initial email right through to after sales support.
  9. Business Professionalism : Attention to detail, trustworthiness, strong communication skills and time management are all vital and go hand in hand with great customer service.
  10. Appropriate Questions : A designer should ask a no of questions to find out your needs in relation to your business goals. Questions should revolve around the companies history, target market, competitors, company goals, etc.

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