A bit about myself, I have over five years of cosmopolitan experience in the digital media landscape. I started as a Programmatic Media Trader at Dentsu's Gravity in New York, & became familiar with ad networks, programmatic trading & acquired exposure to the inner workings of advertising. Post Gravity, I joined Assembly Media, New York as Senior Manager & Analyst where I served as the single POC for a multi-million dollar account & also got to work on my first Superbowl 2018 campaign (American Football World Cup) where I was responsible for planning, execution & delivery of successful media campaigns. Later, I moved to India and joined as Group Head at GroupM Xaxis where I served as POC for multiple brands and campaigns. My most recent position as a Lead Manager for Strategy & Alliances for Reliance Jio Studios (Now Jio creative labs) gave me an insight into behind the scenes making of campaigns and creatives. I also took a paradigm shift from Digital to on-ground sales and activations to understand the consumer from a ground root level. All my roles encompassed account management, strategy development & client servicing. I am well versed and certified with all the available advertising technology in the market including Google’s DV360. Amazon, Tradedesk, App Nexus, Oath, etc.