A dynamic professional with more than 6 years of experience in the areas of Digital Marketing including Performance Marketing, Product Marketing, Affiliate Marketing, Marketing Strategies, SEM tools, ROI Optimization, PPC Optimization, Email Marketing Automation and Brand Promotions.
Currently working Digital and Product Marketing Head. Skillful in conceptualizing digital marketing strategy and leading execution; developing both short-term & long-term digital campaigns. A keen performer with experience in creating and driving marketing strategies & executing plans; capable of accomplishing multi-fold revenue increase.
Proficiency in conceptualizing strategic product marketing plans for a product or product line through market research, competitive analysis, pricing, customer engagement, and business planning. Endowed with strong business acumen and a deep understanding of critical business drivers in multiple markets and industries.
Technically sound with Mobile App Promotions, App Attribution Platforms, Affiliate Tracking Platforms, Google Analytics, Google Ads, Facebook Ads, Bing Ads, Quora Ads, ASO, Growth hacks etc. Mentored teams that have blossomed on the basis of personal guidance as well as reported consistent enhancement in abilities and productivity. At ease with deadlines and high-pressure situations.