Deepesh Kothari
Digital Strategist and E-commerce Growth Hacker
Deepesh Kothari
  • Country: India | Asia/Kolkata

  • Availability: Full-time : 30+ hrs/week

  • Currency: INR

  • Rate: $0/hr

  • Member since: Nov 6, 2018

About Me

Over 8 years of Experience in Digital Marketing, Product management and the UI, UX Space. 5 Years of Leadership Experience.
Responsibilities handled previously include conceptualizing and driving key functions – including digital marketing, product development, category management, private label strategy and development, sourcing and management strategy, merchandising, communication development, PR, IT set up and management, e-commerce set up and integration with the brick and mortar business
Current : Head of Digital Strategy and Transformation- ACK
Responsibilities include :
Accelerate Digital growth whilst taking care of the entire product life cycle(sale of books, subscriptions and merchandise) in order to increase discover ability, engagement & transactions on the website & mobile app
Digital Strategies to accelerate the complete e-commerce business across ACK and partner sites like Amazon and Flipkart, including sales of digital content on partners like Amazon Kindle and Google Play, for domestic and international markets
Drive strategic innovation to generate new product ideas, research and analyze them for feasibility and business impact and lead implementation of those ideas
Create and implement comprehensive online strategies to aggressively develop the international markets using all partner and owned channels available to us, and also identifying and developing new sales channels.
Managing consumer digital marketing portfolio (owned, paid and earned media) to improve awareness, engagement and perception of products and categories
Making innovative strategies for SEO, SEM and Social Media Optimization ( Including Content for Social Consumption)

Previous:
( Zepo Technologies (Head of Digital Strategy and Ecommerce Operations / Product Lead)(3 Years)): Indias Leading E-commerce Platform that helps Businesses set up their business online. Have insights into digital convergence encompassing Digital Strategy and Marketing, Product Management, Digital media and pure play e- commerce models. Experience is helping more than 1200 Start Ups and SMBs transform offline business into E-business and ensure consistent growth in the challenging digital spaces.
Digital Strategies to accelerate the complete e-commerce business of Startups across their website and partner sites like Amazon and Flipkart,
Digital Marketing Chief Strategist for Zepo Technologies
Product Management ( Product Owner - *Zepo Couriers { A Courier Aggregation tool SAAS product}*; ( Product Owner - *Zepo Marketing { An AI based marketing Aggregation tool that helps scale up your social media campaigns} , Business Analysis, Project management (Online Set Up: HomeTown, Sri Sri Tatva and many more), Digital Marketing, Experience UI and UX consultant

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