Dr. Lawie O.

ABOUT ME

I am a Business (MBA) Graduate with major in Finance and Marketing along with 8+ years of experience in Marketing, Business planning & Analysis and Content/Copy writing. I am a certified Google Analyst and below are few of my skills: - Business Plans - QuickBooks - Marketing Materials (Brochure, Trifold etc) - Excel Analysis ( using Basic Excel Formula and Excel VBA/Macro) - Database Management - SEO (ON-page, OFF-Page), Internet Marketing, Link building, Google Top 10 ranking , SMO and Wordpress website Design and development - Google Analytics/Google Tag Manager set up - Conversion tracking - Cross-domain and Enhanced e-commerce tracking - Custom reports - Custom reports in Google Data Studio I also have a team of 6 people with varied range of Skills - Programming - Software Development - Web develop ment - Designing - Data Entry

SKILLS

EMPLOYMENT HISTORY OUTSIDE OF TOOGIT

research analyst

IBM - May, 2014 to May, 2016, Nairobi

INTERN - Political Data Analytics/ Data Science/ Computer Science Temporary

UNITED NATIONS NAIROBI - Jan, 2017 to Jan, 2018, Nairobi

data analyst

RED CIRCLE - Nov, 2018 to Aug, 2019, NAIROBI KENYA NAIROBI KENYA

EDUCATION HISTORY

Business Administration, Business Adminstration

(2016 - 2019) university of Eastern Africa Baraton

DATA ANALYSIS AND INFORMATION TECHNOLOGY, Business ANALYTICS

(2012 - 2014) KENYATTA UNIVERSITY

INFORMATION TECHNOLOGY, IT

(2014 - 2016) NAIROBI UNIVERSITY