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Everything about content SEO
SEO and content are like two peas in one pod. With this I mean hat these two phrases go hand in hand in that one cannot do without the other.
If you are just writing content without using the SEO rules and publishing it in your blog, then you might lack relevant and targeted visitors to your blog.
There are a variety of SEO tools that one ought to use some of which we shall review later in this blog but today I want us to review the content as one of the major tool of SEO.
Now, what is SEO? SEO simply stands for search engine optimization. His is a tool that Google uses to rank your website online, so failure to incorporate it in your content makes you lose much.
If you use SEO tactics to your blog posts, then your pages attract and get more visitors. Your blog in turn gets more opportunities to rank high in the search engines.
If you are a marketer, then you have the reason to use SEO in order to attract more people who are interested in the product or service you offer.
As SEO tactics keeps on changing time from time, you will need to stay update to avoid missing anything. SEO can be frustrating, it is dynamic and fast-paced.
If you are relying on outdated tactics, you will find that your blog will fail to work accordingly, so remember to stay updated all the time. The emerging tactics are more complex this year than then.
It involves more than just building links, adding a few keywords, adding any old content as well as incorporating keywords to increase your search engine visibility for your brand or service.
Below are some of the crucial things that you need to keep track of;
Emerging trends
Algorithmic changes
Technological advancements
Your target audience, what they want from you and how they respond
The main question is, how to you develop an SEO strategy in order to dominate the competition in search engines like Google.
However, SEO is not all about being searchable in search engines as well as driving traffic to your websites, it involves offering a great experience in writing useful and relevant content for your visitors in order to generate leads and revenue.
Briefly, I want to list some of the blog SEO tips too search engine your content.
Focus on 1-2 long tail keywords that match the intent of your focus reader
Include the 1-2 keywords in different parts of your posts
Ensure your blog is mobile-friendly for your users
Optimize the Meta description and use all the space
Optimize your images alt text
Avoid using many similar topic tags
Use URLstructures that are relevant and useful to your visitors
Link both internally and externally where possible
Use Google’ssearch console to track the clucks of your visitors
Use topic clusters
As the list is endless, there are countless SEO tactics that you can use to optimize your content in search engines. However, these are the major ones.
I have stated them briefly as in my next post we shall review them in details. Follow me through in my next post as we get into nitty gritty of these points. Hope you find this information helpful.
